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1 min read •
Why product lifecycle management should be on every executive’s agenda!
![](/sites/default/files/styles/insights_thumbnail_field_m/public/prism/Prims_2013_1_56.png,qitok=ZgNC5z70.pagespeed.ce.bhdzZFWHJG.png)
Product lifecycle management (PLM) initiatives often miss their true potential and make projects unnecessarily costly. Not understanding how to optimize these investments can have long-term effects on both the top and bottom line, while companies that realize how to use PLM as a competitive weapon can capture significant market advantages. In this article we give you insights into how to take an approach that addresses the true potential of a PLM investment.
![](/sites/default/files/prism/Prims_2013_1_56.png.pagespeed.ce.EQFrPiPmsQ.png)
1 min read •
Why product lifecycle management should be on every executive’s agenda!
![](/sites/default/files/styles/insights_thumbnail_field_m/public/prism/Prims_2013_1_56.png,qitok=ZgNC5z70.pagespeed.ce.bhdzZFWHJG.png)
![](/sites/default/files/styles/insights_thumbnail_field_m/public/prism/Prims_2013_1_56.png,qitok=ZgNC5z70.pagespeed.ce.bhdzZFWHJG.png)
Product lifecycle management (PLM) initiatives often miss their true potential and make projects unnecessarily costly. Not understanding how to optimize these investments can have long-term effects on both the top and bottom line, while companies that realize how to use PLM as a competitive weapon can capture significant market advantages. In this article we give you insights into how to take an approach that addresses the true potential of a PLM investment.