Airports, PT stations, railway stations, stadiums, highways, clinics and hospitals are diversifying their activities in retail and services to secure sustainable new growth relays and enhance customer experience. The need for additional value creation and customer experience improvement is leading infrastructure operators to redesign their commercial and services strategies. Airport hubs are already changing infrastructures to the “airport city” concept – a destination in itself. Infrastructures are at a turning point, and should catch up with the example of airports by setting new objectives, upgrading offers and designing new industrial strategies. Read more to find out about the value engine and strategies for success.
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