Francesco Marsella
Francesco leads the marketing & sales center of competence of the Automotive practice, helping clients on growth-related projects and business transformation programs.
![](/sites/default/files/styles/management_team_person_image_m/public/team_management/management-team_francesco-marsella--Marsella_Francesco_Partner_2.jpg?itok=_MdWa0Ux)
Areas of Focus
Education
Past Experience
![](/sites/default/files/styles/management_team_person_image_m/public/team_management/management-team_francesco-marsella--Marsella_Francesco_Partner_2.jpg?itok=_MdWa0Ux)
Francesco is a Partner at Arthur D. Little, based in our Rome office, and leads Arthur D. Little’s Global Strategy & Organization practice. He’s also the leader of the marketing & sales center of competence of the Automotive and Manufacturing Goods Practice.
Since joining Arthur D. Little in 2007, Francesco has served clients throughout Europe, supporting leading automotive OEMs on strategic and growth-related projects and large-business transformation programs.
His expertise ranges from customer experience and digital marketing to pricing, and from go-to-market strategy and market-coverage optimization to performance improvement.
Francesco began his carrier in the travel & transportation industry, working at Atlantia Group as a project manager.
Francesco holds a Master of Business Administration at SDA Bocconi in Milan, visiting student at ESADE Business School in Barcelona, and a Master’s Degree in Engineering at Rome University “La Sapienza”.
![Optimistic global CEOs focus on people and skills in an AI future](/sites/default/files/styles/management_insights_m/public/prism/ADL_Optimistic_header_image_1605x662.jpg?itok=V4hJhGaY)
Optimistic global CEOs focus on people and skills in an AI future
![Positive in an uncertain world: Confident CEOs reskill companies for AI-driven growth](/sites/default/files/styles/management_insights_m/public/reports/ADL_CEO%20Insights%20Jan%202024_header_image_1605x662.jpg?itok=xyo82Zxf)
Positive in an uncertain world: Confident CEOs reskill companies for AI-driven growth
![Embracing uncertainty, driving growth](/sites/default/files/styles/management_insights_m/public/prism/ADL_PRISM_S1_2023_Embracing_uncertainty_web.jpg?itok=2Ah-h4-l)
Embracing uncertainty, driving growth
![Time to renew your pilot’s license?](/sites/default/files/styles/management_insights_m/public/reports/ADL_REPORT%20Time%20to%20renew%20your%20pilot%27s%20license_header_image_1605x662.jpg?itok=VxsXMmTH)
Time to renew your pilot’s license?
![TURNING TURMOIL TO ADVANTAGE: HOW CEOS ARE NAVIGATING CHANGE TO DRIVE GROWTH](/sites/default/files/styles/management_insights_m/public/reports/ADL_CEO%20INSIGHTS_Turning%20turmoil%20to%20opportunity_header.jpg?itok=36TmeBAQ)
Turning Turmoil to Advantage: How CEOs Are Navigating Change to Drive Growth
![Postal operators: The need for transformation and corresponding strategic moves](/sites/default/files/styles/management_insights_m/public/viewpoints/ADL_Postal_operators_web_wide.jpg?itok=K3-s2xS5)
Postal operators: The need for transformation and corresponding strategic moves
![](/sites/default/files/styles/management_team_person_image_m/public/team_management/management-team_francesco-marsella--Marsella_Francesco_Partner_2.jpg?itok=_MdWa0Ux)
Francesco is a Partner at Arthur D. Little, based in our Rome office, and leads Arthur D. Little’s Global Strategy & Organization practice. He’s also the leader of the marketing & sales center of competence of the Automotive and Manufacturing Goods Practice.
Since joining Arthur D. Little in 2007, Francesco has served clients throughout Europe, supporting leading automotive OEMs on strategic and growth-related projects and large-business transformation programs.
His expertise ranges from customer experience and digital marketing to pricing, and from go-to-market strategy and market-coverage optimization to performance improvement.
Francesco began his carrier in the travel & transportation industry, working at Atlantia Group as a project manager.
Francesco holds a Master of Business Administration at SDA Bocconi in Milan, visiting student at ESADE Business School in Barcelona, and a Master’s Degree in Engineering at Rome University “La Sapienza”.
![Optimistic global CEOs focus on people and skills in an AI future](/sites/default/files/styles/management_insights_m/public/prism/ADL_Optimistic_header_image_1605x662.jpg?itok=V4hJhGaY)
Optimistic global CEOs focus on people and skills in an AI future
![Positive in an uncertain world: Confident CEOs reskill companies for AI-driven growth](/sites/default/files/styles/management_insights_m/public/reports/ADL_CEO%20Insights%20Jan%202024_header_image_1605x662.jpg?itok=xyo82Zxf)
Positive in an uncertain world: Confident CEOs reskill companies for AI-driven growth
![Embracing uncertainty, driving growth](/sites/default/files/styles/management_insights_m/public/prism/ADL_PRISM_S1_2023_Embracing_uncertainty_web.jpg?itok=2Ah-h4-l)
Embracing uncertainty, driving growth
![Time to renew your pilot’s license?](/sites/default/files/styles/management_insights_m/public/reports/ADL_REPORT%20Time%20to%20renew%20your%20pilot%27s%20license_header_image_1605x662.jpg?itok=VxsXMmTH)
Time to renew your pilot’s license?
![TURNING TURMOIL TO ADVANTAGE: HOW CEOS ARE NAVIGATING CHANGE TO DRIVE GROWTH](/sites/default/files/styles/management_insights_m/public/reports/ADL_CEO%20INSIGHTS_Turning%20turmoil%20to%20opportunity_header.jpg?itok=36TmeBAQ)
Turning Turmoil to Advantage: How CEOs Are Navigating Change to Drive Growth
![Postal operators: The need for transformation and corresponding strategic moves](/sites/default/files/styles/management_insights_m/public/viewpoints/ADL_Postal_operators_web_wide.jpg?itok=K3-s2xS5)
Postal operators: The need for transformation and corresponding strategic moves
More About Francesco
- SDA Bocconi MilanMaster of Business Administration (MBA)
- Università La Sapienza RomaMaster’s Degree in Engineering
- ESADE Business SchoolVisiting Student
- Atlantia GroupProject Manager