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Francesco Marsella

Partner

Managing Partner, Global Practice Leader, Strategy & Organization

Italy

Francesco leads the marketing & sales center of competence of the Automotive practice, helping clients on growth-related projects and business transformation programs.

Areas of Focus

Education

SDA Bocconi Milan
Master of Business Administration (MBA)
Università La Sapienza Roma
Master’s Degree in Engineering
ESADE Business School
Visiting Student

Past Experience

Atlantia Group
Project Manager

Main Title Secondary - For Display Purposes
Managing Partner

Francesco is a Partner at Arthur D. Little, based in our Rome office, and leads Arthur D. Little’s Global Strategy & Organization practice. He’s also the leader of the marketing & sales center of competence of the Automotive and Manufacturing Goods Practice.

Since joining Arthur D. Little in 2007, Francesco has served clients throughout Europe, supporting leading automotive OEMs on strategic and growth-related projects and large-business transformation programs.

His expertise ranges from customer experience and digital marketing to pricing, and from go-to-market strategy and market-coverage optimization to performance improvement.

Francesco began his carrier in the travel & transportation industry, working at Atlantia Group as a project manager.

Francesco holds a Master of Business Administration at SDA Bocconi in Milan, visiting student at ESADE Business School in Barcelona, and a Master’s Degree in Engineering at Rome University “La Sapienza”.

Optimistic global CEOs focus on people and skills in an AI future
Optimistic global CEOs focus on people and skills in an AI future
Embracing the opportunities that artificial intelligence (AI) and talent together can unlock, CEOs are looking beyond the current instability, and increasingly confident about the future prospects for their organizations and the wider economy. Two-thirds are highly positive about the global outlook over the next three to five years, a major increase from 2023. Given that global tensions have worsened over the last 12 months, with conflict in the Middle East, disruptions to Red Sea supply chains, and the continuing war in Ukraine, this optimism is dramatic and heartening.
Find out more
Positive in an uncertain world: Confident CEOs reskill companies for AI-driven growth
Positive in an uncertain world: Confident CEOs reskill companies for AI-driven growth
Find out more
Embracing uncertainty, driving growth
Embracing uncertainty, driving growth
A crisis is an opportunity riding a dangerous wind, according to a Chinese proverb – and the world is currently beset with crises. The global pandemic, climate change, and unprecedented geopolitical volatility have provided a wake-up call to all organizations, bringing a long-lasting era of worldwide economic growth to a close.
Find out more
Time to renew your pilot’s license?
Time to renew your pilot’s license?
Find out more
TURNING TURMOIL TO ADVANTAGE: HOW CEOS ARE NAVIGATING CHANGE TO DRIVE GROWTH
Turning Turmoil to Advantage: How CEOs Are Navigating Change to Drive Growth
Find out more
Postal operators: The need for transformation and corresponding strategic moves
Travel & transportation
Postal operators: The need for transformation and corresponding strategic moves
Francesco Marsella, François Deneux, Yuma Ito, Maximilian Scherr
From the first horse-drawn couriers to drone delivery via creating the “penny black” stamp, the automation of sorting, and so on, postal operators (“posts”) have always adapted. Moreover, given their public service spirit, they have shown great resilience to unforeseen obstacles. This explains their longevity. But digitalization of the economy is changing the context of posts — in a positive way as e-commerce increases but negatively as mail and retail networks use declines.
Find out more
Travel & transportation
Act now for full digital transformation of air traffic control
Francesco Marsella, Greg Smith, Andrea Visentin
Leveraging COVID-19 crisis for more efficient, sustainable, and effective business models for ANSPs.
Find out more
Travel & transportation
Making the drone revolution a reality
Francesco Marsella, Andrea Visentin, Vadim Panarin
How to enable the drone economy faster while overcoming major obstacles
Find out more
Design the information-driven enterprise
Mario Nico, Francesco Marsella, Dr. Dario Garante
Is your organization ready for the information-driven transformation ? As the digital transformation accelerates, companies are speeding up their efforts to unleash the benefits of data across their different businesses and departments. Undertaking a comprehensive information-driven transformation requires developing the organizational capabilities that enable better decision making and realizing the full value of data.
Find out more

Francesco is a Partner at Arthur D. Little, based in our Rome office, and leads Arthur D. Little’s Global Strategy & Organization practice. He’s also the leader of the marketing & sales center of competence of the Automotive and Manufacturing Goods Practice.

Since joining Arthur D. Little in 2007, Francesco has served clients throughout Europe, supporting leading automotive OEMs on strategic and growth-related projects and large-business transformation programs.

His expertise ranges from customer experience and digital marketing to pricing, and from go-to-market strategy and market-coverage optimization to performance improvement.

Francesco began his carrier in the travel & transportation industry, working at Atlantia Group as a project manager.

Francesco holds a Master of Business Administration at SDA Bocconi in Milan, visiting student at ESADE Business School in Barcelona, and a Master’s Degree in Engineering at Rome University “La Sapienza”.

Optimistic global CEOs focus on people and skills in an AI future
Optimistic global CEOs focus on people and skills in an AI future
Embracing the opportunities that artificial intelligence (AI) and talent together can unlock, CEOs are looking beyond the current instability, and increasingly confident about the future prospects for their organizations and the wider economy. Two-thirds are highly positive about the global outlook over the next three to five years, a major increase from 2023. Given that global tensions have worsened over the last 12 months, with conflict in the Middle East, disruptions to Red Sea supply chains, and the continuing war in Ukraine, this optimism is dramatic and heartening.
Find out more
Positive in an uncertain world: Confident CEOs reskill companies for AI-driven growth
Positive in an uncertain world: Confident CEOs reskill companies for AI-driven growth
Find out more
Embracing uncertainty, driving growth
Embracing uncertainty, driving growth
A crisis is an opportunity riding a dangerous wind, according to a Chinese proverb – and the world is currently beset with crises. The global pandemic, climate change, and unprecedented geopolitical volatility have provided a wake-up call to all organizations, bringing a long-lasting era of worldwide economic growth to a close.
Find out more
Time to renew your pilot’s license?
Time to renew your pilot’s license?
Find out more
TURNING TURMOIL TO ADVANTAGE: HOW CEOS ARE NAVIGATING CHANGE TO DRIVE GROWTH
Turning Turmoil to Advantage: How CEOs Are Navigating Change to Drive Growth
Find out more
Postal operators: The need for transformation and corresponding strategic moves
Travel & transportation
Postal operators: The need for transformation and corresponding strategic moves
Francesco Marsella, François Deneux, Yuma Ito, Maximilian Scherr
From the first horse-drawn couriers to drone delivery via creating the “penny black” stamp, the automation of sorting, and so on, postal operators (“posts”) have always adapted. Moreover, given their public service spirit, they have shown great resilience to unforeseen obstacles. This explains their longevity. But digitalization of the economy is changing the context of posts — in a positive way as e-commerce increases but negatively as mail and retail networks use declines.
Find out more
Travel & transportation
Act now for full digital transformation of air traffic control
Francesco Marsella, Greg Smith, Andrea Visentin
Leveraging COVID-19 crisis for more efficient, sustainable, and effective business models for ANSPs.
Find out more
Travel & transportation
Making the drone revolution a reality
Francesco Marsella, Andrea Visentin, Vadim Panarin
How to enable the drone economy faster while overcoming major obstacles
Find out more
Design the information-driven enterprise
Mario Nico, Francesco Marsella, Dr. Dario Garante
Is your organization ready for the information-driven transformation ? As the digital transformation accelerates, companies are speeding up their efforts to unleash the benefits of data across their different businesses and departments. Undertaking a comprehensive information-driven transformation requires developing the organizational capabilities that enable better decision making and realizing the full value of data.
Find out more

More About Francesco
  • SDA Bocconi Milan
    Master of Business Administration (MBA)
  • Università La Sapienza Roma
    Master’s Degree in Engineering
  • ESADE Business School
    Visiting Student
  • Atlantia Group
    Project Manager