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1 min read • Consumer goods & retail, Technology & innovation management
The Future of Agri-Food
![](/sites/default/files/styles/insights_thumbnail_field_m/public/prism/dreamstime_23740005-min.jpg,qitok=-HoZLpmF.pagespeed.ce.lRc8anx6Ps.jpg)
The world population continues to grow, and by 2050 a 70% increase in food production will be required to sustain it. Science and technology is widely recognized as being a key enabler to achieving this step change. However, many businesses in the agri-food industry struggle to invest precious resources in long term science and technology. In this article, the authors explore some of the key trends and challenges in the agri-food industry, and explain how foresight can be used to both stimulate innovation and provide shortcuts to markets.
![](/sites/default/files/prism/dreamstime_23740005-min.jpg)
![](/sites/default/files/styles/insights_thumbnail_field_m/public/prism/dreamstime_23740005-min.jpg,qitok=-HoZLpmF.pagespeed.ce.lRc8anx6Ps.jpg)
The world population continues to grow, and by 2050 a 70% increase in food production will be required to sustain it. Science and technology is widely recognized as being a key enabler to achieving this step change. However, many businesses in the agri-food industry struggle to invest precious resources in long term science and technology. In this article, the authors explore some of the key trends and challenges in the agri-food industry, and explain how foresight can be used to both stimulate innovation and provide shortcuts to markets.