Martijn Eikelenboom
Martijn combines his experience as strategy consultant and business executive to help clients transform into sustainable, digital-age-ready growth businesses.
Areas of Focus
Education
IESE Business School - University of Navarra
Master of Business Administration (MBA)
University of Nyenrode
Bachelor of Business Administration (BBA)
Past Experience
ECI/Bertelsmann
CEO
Boston Consulting Group
Principal
Martijn is the Managing Partner of Arthur D. Little Netherlands and the global head of our Sustainability Strategy practice. He is a member of the senior leadership of our “Strategy & Organization” and “Technology & Innovation Management” global practices.
Martijn focuses on corporate, growth and innovation strategies, with emphasis on media, food, energy, clean tech, chemical, private equity and services industries.
His expertise includes sustainability strategy, digital strategy, data analytics, marketing & sales excellence, and transaction support.
Martijn is former CEO of ECI/Bertelsmann, Benelux’s leading media publisher, distributor, retailer and e-commerce player, where he worked on transforming the company into an online player with award-winning customer service and logistics performances, supported by predictive analytics systems.
He is also founder and chairman of a non-profit timber trading company that helps to protect tropical forests.
Martijn holds a BBA from Nyenrode University and a MBA from IESE. He speaks 5 languages: English, Dutch, German, Spanish, French.
Getting a grip on decarbonization with effective internal carbon pricing
Regulators and other stakeholders are increasing pressure on organizations to monitor, improve, and share information on their greenhouse gas (GHG) emissions. They want increased transparency around targets, timelines, and plans and are increasingly demanding actual results from decarbonization efforts.
The number of emission trading schemes (ETS) and carbon taxes is rising worldwide. In 2024, 75 carbon pricing initiatives were in place, covering 24% of global GHG emissions. Other countries are discussing implementing their own carbon pricing schemes.
Navigating the voluntary carbon credit market to support net zero targets
Of Forbes 2000 companies that have committed to achieving net zero emissions by 2030, a 2023 Net Zero Tracker study reports that 53% plan to use carbon credits, either to offset hard-to-eradicate emissions or to voluntarily advance their targets. However, the carbon offsetting market is still developing, and consumers, customers, and governments are scrutinizing the veracity of many claims. This Viewpoint provides guidance for companies that seek to incorporate carbon credits within their emissions strategies.
Closing the emissions gap through carbon capture, utilization & storage
Countries across the world have set ambitious decarbonization targets. However, despite some progress, the gap between aspirations and reality is growing. Greenhouse gas emissions are rising globally, with industrial emissions proving particularly difficult to reduce. Delivering effective industrial decarbonization therefore requires additional levers, specifically carbon capture, utilization, and storage (CCUS). This Viewpoint explains the opportunities CCUS provides for businesses and its potential to address climate targets.
ESG: Last call to take effective action
Navigating the sustainability journey
Sustainability is one of the few topics that is high on the agenda across all companies, sectors, and countries. Eighty percent of companies in a recent global ADL study[1] had a sustainability strategy in place, and a further 12 percent were developing one.
Effectively managing the sustainability transition in an ambiguous world
The need to transition to sustainable business models is a key topic for every senior manager. However, prioritizing sustainability is challenging due to its complexity, competing priorities, and uncertainty around legislation and technology progress. Despite the challenges, it’s crucial for companies to understand the necessary actions they have to take to meet long-term demands and targets. Adopting scenario-based planning is essential to gain this understanding.
Toward sustainable, efficient & resilient mobility systems
Most transportation systems and companies have defined elements of their sustainability strategy and launched initiatives related to improving efficiency and strengthening resilience. However, we believe these concepts — sustainability, efficiency, and resilience (SER) — should be considered not in isolation but with a holistic and integrated view.
Overcoming the challenges to sustainability
WALKING THE TALK ON CORPORATE SUSTAINABILITY
Business has a crucial role to play, accounting for some two-thirds of global greenhouse gas emissions1. Most businesses in the developed economies have already taken at least some measures, however limited, to reduce carbon footprints in the last 20 to 30 years. Today the pace of action within businesses is rapidly accelerating – though some observers would criticize business for achieving too little, too late.
Corporate sustainability – Using your ecosystem to sustain the ecosystem
It has been nearly 25 years since the Brundtland Report introduced the modern concept of sustainable development, highlighting its three fundamental components – the environment, the economy, and society. Yet since then, despite the many global, regional, and local goals, pledges, and initiatives, society has been largely ineffective in transforming discussions around sustainability into concrete and strategic actions.
Green energy – How to outsmart disruption and future-proof business models
With more robust global political climate ambitions, green growth is an increasing driver of greater value for energy and utility companies, as well as for corporates across all sectors. With 2020 a green watershed, the authors outline key opportunities that leaders need to seize to futureproof their businesses and increase shareholder value.
Paving the way for green hydrogen
Key considerations for green H2 deployment
Green hydrogen (H2) has become a key topic on the agenda of policy makers and industrial players, driven both by the global decarbonization push and the commercial opportunities that it could bring. Although ambitious targets have been set and multiple projects announced, the road toward the green H2 economy is contingent on several critical conditions across the policy, supply, infrastructure, and demand front, which we explore in this Viewpoint.
Green financing of corporate breakthroughs
Making investors part of your innovation ecosystem
Sustainability in the supply chain: The risks and the rewards
Supply chain sustainability risk management
ESG – The irreversible mega-trend
Why ESG and sustainable finance are the new normal for financial institutions
An unprecedented opportunity for a new start
Rethinking corporations’ role for a sustainable future
Martijn is the Managing Partner of Arthur D. Little Netherlands and the global head of our Sustainability Strategy practice. He is a member of the senior leadership of our “Strategy & Organization” and “Technology & Innovation Management” global practices.
Martijn focuses on corporate, growth and innovation strategies, with emphasis on media, food, energy, clean tech, chemical, private equity and services industries.
His expertise includes sustainability strategy, digital strategy, data analytics, marketing & sales excellence, and transaction support.
Martijn is former CEO of ECI/Bertelsmann, Benelux’s leading media publisher, distributor, retailer and e-commerce player, where he worked on transforming the company into an online player with award-winning customer service and logistics performances, supported by predictive analytics systems.
He is also founder and chairman of a non-profit timber trading company that helps to protect tropical forests.
Martijn holds a BBA from Nyenrode University and a MBA from IESE. He speaks 5 languages: English, Dutch, German, Spanish, French.
Getting a grip on decarbonization with effective internal carbon pricing
Regulators and other stakeholders are increasing pressure on organizations to monitor, improve, and share information on their greenhouse gas (GHG) emissions. They want increased transparency around targets, timelines, and plans and are increasingly demanding actual results from decarbonization efforts.
The number of emission trading schemes (ETS) and carbon taxes is rising worldwide. In 2024, 75 carbon pricing initiatives were in place, covering 24% of global GHG emissions. Other countries are discussing implementing their own carbon pricing schemes.
Navigating the voluntary carbon credit market to support net zero targets
Of Forbes 2000 companies that have committed to achieving net zero emissions by 2030, a 2023 Net Zero Tracker study reports that 53% plan to use carbon credits, either to offset hard-to-eradicate emissions or to voluntarily advance their targets. However, the carbon offsetting market is still developing, and consumers, customers, and governments are scrutinizing the veracity of many claims. This Viewpoint provides guidance for companies that seek to incorporate carbon credits within their emissions strategies.
Closing the emissions gap through carbon capture, utilization & storage
Countries across the world have set ambitious decarbonization targets. However, despite some progress, the gap between aspirations and reality is growing. Greenhouse gas emissions are rising globally, with industrial emissions proving particularly difficult to reduce. Delivering effective industrial decarbonization therefore requires additional levers, specifically carbon capture, utilization, and storage (CCUS). This Viewpoint explains the opportunities CCUS provides for businesses and its potential to address climate targets.
ESG: Last call to take effective action
Navigating the sustainability journey
Sustainability is one of the few topics that is high on the agenda across all companies, sectors, and countries. Eighty percent of companies in a recent global ADL study[1] had a sustainability strategy in place, and a further 12 percent were developing one.
Effectively managing the sustainability transition in an ambiguous world
The need to transition to sustainable business models is a key topic for every senior manager. However, prioritizing sustainability is challenging due to its complexity, competing priorities, and uncertainty around legislation and technology progress. Despite the challenges, it’s crucial for companies to understand the necessary actions they have to take to meet long-term demands and targets. Adopting scenario-based planning is essential to gain this understanding.
Toward sustainable, efficient & resilient mobility systems
Most transportation systems and companies have defined elements of their sustainability strategy and launched initiatives related to improving efficiency and strengthening resilience. However, we believe these concepts — sustainability, efficiency, and resilience (SER) — should be considered not in isolation but with a holistic and integrated view.
Overcoming the challenges to sustainability
WALKING THE TALK ON CORPORATE SUSTAINABILITY
Business has a crucial role to play, accounting for some two-thirds of global greenhouse gas emissions1. Most businesses in the developed economies have already taken at least some measures, however limited, to reduce carbon footprints in the last 20 to 30 years. Today the pace of action within businesses is rapidly accelerating – though some observers would criticize business for achieving too little, too late.
Corporate sustainability – Using your ecosystem to sustain the ecosystem
It has been nearly 25 years since the Brundtland Report introduced the modern concept of sustainable development, highlighting its three fundamental components – the environment, the economy, and society. Yet since then, despite the many global, regional, and local goals, pledges, and initiatives, society has been largely ineffective in transforming discussions around sustainability into concrete and strategic actions.
Green energy – How to outsmart disruption and future-proof business models
With more robust global political climate ambitions, green growth is an increasing driver of greater value for energy and utility companies, as well as for corporates across all sectors. With 2020 a green watershed, the authors outline key opportunities that leaders need to seize to futureproof their businesses and increase shareholder value.
Paving the way for green hydrogen
Key considerations for green H2 deployment
Green hydrogen (H2) has become a key topic on the agenda of policy makers and industrial players, driven both by the global decarbonization push and the commercial opportunities that it could bring. Although ambitious targets have been set and multiple projects announced, the road toward the green H2 economy is contingent on several critical conditions across the policy, supply, infrastructure, and demand front, which we explore in this Viewpoint.
Green financing of corporate breakthroughs
Making investors part of your innovation ecosystem
Sustainability in the supply chain: The risks and the rewards
Supply chain sustainability risk management
ESG – The irreversible mega-trend
Why ESG and sustainable finance are the new normal for financial institutions
An unprecedented opportunity for a new start
Rethinking corporations’ role for a sustainable future
More About Martijn
- IESE Business School - University of NavarraMaster of Business Administration (MBA)
- University of NyenrodeBachelor of Business Administration (BBA)
- ECI/BertelsmannCEO
- Boston Consulting GroupPrincipal